Assignment Task
Learning Outcomes This assessment addresses the following subject learning outcomes:
a) Reflect on the ethical issues associated with organisations marketing practices.
Objectives:
• To enhance a clear understanding of the importance of contemporary issues surrounding sustainability and their implications in marketing practices in the modern era;
• To provide an overview of sustainable marketing theory and their applications to marketing strategies;
• To develop appreciation about the importance of sustainable marketing practices;
• To critically analyse relevant stakeholders and factors associate with and their role in ethical marketing practices of an organisation.
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